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Royal Marines Charity Launches Branded Debit Card to Drive Donations

4 mins read

The Royal Marines Charity (RMA) has teamed up with fintech Currensea to provide a branded debit card that allows supporters to donate to the charity every time they spend in the UK or abroad. With donations supporting the charity’s ongoing mental health, employment, and education programs aimed at veterans and serving Royal Marines, the card also helps people save money when spending abroad by avoiding bank fees. Here are the key takeaways:

Key Takeaways:

  • RMA has partnered with Currensea to offer a branded debit card that allows supporters to donate to charity whenever they spend in the UK or abroad.
  • Donations made through the new RMA card will help the charity provide vital support for serving and veteran Royal Marines and their families.
  • Currensea’s “powered by” program provides charities with a unique way to increase engagement with existing supporters, boost donations, and attract new donors.

Branded Debit Card to Drive Donations for Royal Marines Charity

The Royal Marines Charity (RMA) has launched a debit card in partnership with fintech Currensea, enabling supporters to make charitable donations each time they spend at home or abroad, boosting donations for the vital support programs the charity offers. The new Royal Marines Charity by Currensea card links to supporters’ existing bank accounts and will be available to both members and supporters wishing to donate to RMC. Donations can be made by rounding up spending to the nearest 50p or £1 in the UK, and also when spending abroad.

Currensea’s “Powered By” Program

Currensea’s “powered by” program provides charities with a unique way to increase engagement with existing supporters, boost donations, and attract new donors. RMA is the latest charity to partner with Currensea’s “powered by” program, which allows charities to issue branded cards to supporters and increase donations. Other “powered by” partners include Dogs Trust, Royal Society of Medicine, Royal Trinity Hospice, and St Martin-in-the-Fields Trust.

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Supporting Vital Programs for Serving and Veteran Royal Marines and Their Families

All of the donations made using the new RMA card will help the charity provide vital support for serving and veteran Royal Marines and their families. The charity offers its members a range of services, including financial support such as grants for medical treatment, mental health support, and programs providing assistance for education and employment needs. Since 2008, it has distributed £23m in grants and, in the past year alone, supported 22k individuals, 2,700 of whom were in acute need.

RMA and Currensea: Driving Donations for a Worthy Cause

The partnership between RMA and Currensea is an innovative way to drive donations for lifelong programs for serving and former serving Royal Marines and their families. According to James Lynn, co-founder of Currensea, “Supporters can donate to the Royal Marines Charity every time they use their Currensea card both in the UK and abroad. Charity donations can be made instantly and automatically as the card connects directly to existing current accounts, with users able to simply change the proportion of their savings they wish to donate.”

Jonathan Ball, Chief Executive of RMA – The Royal Marines Charity, adds, “Our partnership with Currensea and the launch of our branded debit card will not only enable our supporters to donate easily and conveniently, but it also provides them with a way to save money when spending abroad. We are also grateful to have this opportunity to attract new donors through Currensea’s ‘powered by’ program.”

The RMA card isavailable to supporters who want to donate to RMC and is linked to their existing bank accounts. This allows donations to be made by rounding up spending to the nearest 50p or £1 in the UK and when spending abroad, while also helping users save money on transactions by removing the normal fees leveraged by banks and other card providers. RMC supporters can donate some or all of these savings on top of the donations made through UK spending.

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The Royal Marines Charity’s Branded Debit Card

The RMA debit card is the latest partner – and the first military charity – to offer branded cards through Currensea’s ‘powered by’ program, which enables charities to increase supporter engagement and boost donations. According to Currensea, one of the charities offering its own card through the ‘powered by’ program has raised four times as much via donations from Currensea users compared to donations via Amazon Smile, which recently closed.

The RMA’s Chief Executive, Jonathan Ball, says that they are always looking for innovative ways to drive donations for the charity’s lifelong programs for serving and former serving Royal Marines and their families. “Our partnership with Currensea and the launch of our branded debit card will not only enable our supporters to donate easily and conveniently, but it also provides them with a way to save money when spending abroad,” Ball said.

James Lynn, co-founder of Currensea, adds that the partnership with RMA will be vital in driving funding to support the charity’s fantastic work in providing a wealth of support to those who have served the country. “The new card also acts as a useful benefit for supporters during the cost of living crisis, ensuring they can both save money and continue donating to a cause close to their hearts,” he said.

Supporting Mental Health, Employment, and Education Programs

All the donations made using the new RMA card will support the charity’s ongoing mental health, employment, and education programs aimed at veterans and serving Royal Marines. The charity provides its members with a range of services, including financial support such as grants for medical treatment, mental health support, and programs providing assistance for education and employment needs.

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The RMA has distributed £23m in grants since 2008, and in the past year alone, supported 22k individuals, 2,700 of whom were in acute need. By partnering with Currensea, RMA hopes to increase engagement with existing supporters, boost donations, and attract new donors.

Conclusion

In conclusion, the partnership between RMA and Currensea provides an innovative and convenient way for supporters to donate to the charity while also helping them save money on transactions abroad. The RMA debit card is the latest addition to Currensea’s ‘powered by’ program, which enables charities to increase engagement with existing supporters and attract new donors. By using the card, supporters can donate to the RMA every time they use it to spend in the UK or abroad, helping the charity provide vital support for serving and veteran Royal Marines and their families.


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