Revolutionizing E-Commerce: MarketLeap’s Groundbreaking Platform Powers Brands to Global Success

MarketLeap Secures €2.6 Million Seed Funding to Transform E-Commerce for Digitally Native Brands

3 mins read

Key Takeaways:

  • MarketLeap, formerly Gonuggets, secures €1.5 million in seed funding, bringing its total funding to €2.6 million.
  • The platform, led by former Amazon and Jumia employees, offers digitally native brands a seamless and risk-free way to expand across global e-commerce marketplaces.
  • Clients have achieved an average of 4x revenue growth within the first month of operations.

Elevating E-Commerce: MarketLeap’s Vision for Digitally Native Brands

In the ever-evolving world of e-commerce, one Luxembourg-based company is changing the game. MarketLeap, previously known as Gonuggets, is revolutionizing the way digitally native brands expand their reach and revenue across global e-commerce platforms. With an infusion of €1.5 million in seed funding, MarketLeap is poised to reshape the e-commerce landscape and empower brands to break through their revenue ceilings.

Unveiling MarketLeap: The Future of E-Commerce

MarketLeap, founded in 2022 by Mamoun Benkirane and Mekki Mouaddeb, former employees of e-commerce giants Amazon and Jumia, is on a mission to democratize e-commerce. The company offers an AI-enabled operating system that simplifies the complexities of selling on global e-commerce marketplaces. For brands looking to scale their business seamlessly and efficiently, MarketLeap provides a lifeline to unlock their potential reach and revenues, eliminating the hurdles that often hinder marketplace expansion.

The E-Commerce Revolution Gains Momentum

Luxembourg’s MarketLeap has secured a cumulative €2.6 million in seed funding, drawing support from investors such as Notion Capital, Kima Ventures, and Motier Ventures, alongside existing backers like Expon Capital. This substantial investment will drive the platform’s technical development, ushering in new service offerings and facilitating expansion into the United States while bolstering its operations in the United Kingdom.

The significance of MarketLeap’s mission becomes evident when considering the rapid growth of online marketplaces. In 2022, the top 100 marketplaces collectively sold a staggering $3.25 trillion in goods, setting the stage for unprecedented opportunities for retailers. Projections suggest that third-party online marketplaces will dominate the global e-commerce landscape, accounting for 59% of all e-commerce sales transactions by 2027.

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Eradicating E-Commerce Barriers

MarketLeap’s primary objective is to break down the barriers that limit brands’ marketplace potential. Currently, many brands reach a mere 0.2% of their total marketplace potential due to constraints related to expertise, time, and capital. Consequently, they spend over 70% of their time managing marketplace operations, which contribute to less than 20% of their total revenue.

Mamoun Benkirane, CEO and Co-founder of MarketLeap, emphasizes the platform’s role in reshaping this narrative: “MarketLeap helps brands break through their revenue ceilings on e-commerce marketplaces. We make marketplaces the easiest sales channel for brands, with no time, effort, or capital required, allowing them to focus on what they are most passionate about: building and sourcing their products.”

MarketLeap in Action: A Catalyst for Growth

One of MarketLeap’s standout achievements is its ability to drive revenue growth for its clients. On average, brands using the platform have experienced a remarkable 4x increase in revenue within the first month of operations. This transformative impact has attracted a diverse range of clients, including Nordgreen, Defunc, Edible Health, and Guggenheimer Coffee.

Edible Health’s COO, Jessika Nilsson, highlights the opportunities unlocked by MarketLeap: “Partnering with MarketLeap is a significant milestone for us at Edible Health. It opens up tremendous opportunities for us to reach a wider audience and make a greater impact. We really appreciate MarketLeap’s tech-first approach to e-commerce, and the result has helped us offer our products to global audiences with almost no extra effort.”

The Path Forward: MarketLeap’s Unique Approach

MarketLeap stands out in a crowded e-commerce landscape due to its tech-first approach. While many players prioritize rapid growth, often at the expense of sustainable practices, MarketLeap prioritizes the establishment of a robust tech foundation to scale profitable businesses. By focusing on technology as the driving force, MarketLeap aims to create a seamless tech infrastructure that connects thousands of brands to hundreds of marketplaces.

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MarketLeap’s COO and Co-founder, Mekki Mouaddeb, explains the platform’s unique approach: “Our platform is integrated with several partners, including 3PLs and finance service providers, to manage all the operational complexities while continuously supporting our partner brands as they scale up. MarketLeap holds brands’ inventory in its fully outsourced supply-chain network while offering better payment terms than marketplaces. The company uniquely invests in partner brands, contributes to marketing expenses, optimizes listings, and supports various other initiatives.”

A Promising Future for MarketLeap

As MarketLeap secures additional funding and expands its global footprint, it aims to become the go-to platform for digitally native brands seeking seamless marketplace expansion. By providing a risk-free and efficient approach to marketplace growth, MarketLeap is at the forefront of shaping the future of e-commerce. The company’s unique blend of technology, expertise, and commitment to sustainable growth positions it as a trailblazer in the e-commerce industry.

Mamoun Benkirane, CEO and Co-founder of MarketLeap, concludes, “We have proven so far that our proprietary technology can help us screen, launch, and scale brands on multiple e-commerce marketplaces incredibly efficiently. This new funding round will allow us to speed up our rich feature suite while expanding even faster into new channels and countries. Our aim is to build a complete new layer of tech infrastructure that seamlessly connects thousands of brands to hundreds of marketplaces.”

The e-commerce revolution is underway, and MarketLeap is leading the charge, breaking down barriers, and opening doors to global success for digitally native brands.

About MarketLeap

MarketLeap, formerly Gonuggets, is an AI-enabled operating system that empowers digitally native brands to scale their businesses seamlessly across global e-commerce marketplaces. Founded in 2022 by industry veterans with experience at Amazon and Jumia, MarketLeap aims to democratize e-commerce by making marketplace expansion effortless, risk-free, and immediately profitable for brands. Clients using MarketLeap have experienced substantial revenue growth, and the platform currently supports brands in over 30 countries. For more information, visit

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