Key Takeaways:
- Dublin-based edtech start-up, zick learn, launches a German language version of its microlearning platform to expand into the DACH market.
- With the European edtech market projected to reach €97 billion by 2028, zick learn aims to capitalize on this growth and revolutionize corporate training.
- The company’s strategic expansion coincides with the commencement of its next funding round, aimed at further enhancing its platform with AI capabilities.
In a dynamic world where businesses constantly seek innovative solutions to enhance productivity and employee development, Dublin-based edtech start-up, zick learn, emerges as a game-changer. Today, zick learn announces the launch of a German language version of its pioneering microlearning platform, signaling its official expansion into the DACH market. With a focus on revolutionizing corporate training and empowering education, zick learn is poised to disrupt the traditional learning landscape.
Pioneering Microlearning: A Paradigm Shift in Corporate Training
Traditional methods of corporate training, characterized by lengthy seminars and cumbersome slideshows, are increasingly becoming obsolete in today’s fast-paced work environment. Recognizing the need for a more agile and effective approach, zick learn introduces its text-based microlearning platform. By leveraging platforms like WhatsApp, Microsoft Teams, and Slack, zick learn delivers concise and impactful lessons directly to employees’ mobile devices, seamlessly integrating with existing IT infrastructure.
Matteo Penzo, CEO and Co-founder of zick learn, expresses enthusiasm for the company’s expansion, stating, “We are eager to export our product to a whole new region and propel corporate learning into the future.”
Key Pillars of zick learn’s Expansion Strategy
- Market Penetration in DACH Region: The launch of the German language version of zick learn’s microlearning platform marks a strategic move to tap into the burgeoning European edtech market. With projections estimating the market to reach €97 billion by 2028, zick learn is well-positioned to capture a significant market share.
- Innovative Funding Approach: Following a successful pre-seed round of $650,000 in December 2023, zick learn embarks on its next funding round, aiming to secure €4 million in investment. This capital infusion will fuel the company’s expansion efforts and facilitate the development of AI-based features, including the upcoming Content Rejuvenation feature.
- Focus on Agile Learning Solutions: By embracing microlearning principles, zick learn seeks to transform the corporate training landscape. With studies showing that microlearning improves focus and long-term retention by up to 80%, zick learn’s platform enables employees to engage with training materials seamlessly within their workflow, fostering a culture of continuous learning.
Harnessing the Power of AI: The Future of Learning
As part of its commitment to innovation, zick learn is leveraging AI technology to enhance its platform’s capabilities. Collaborating with scientific partners such as the University of Berkeley, zick learn is developing AI-driven features to optimize content delivery and improve learning outcomes. The Content Rejuvenation feature, slated for launch in the third quarter of 2024, exemplifies zick learn’s dedication to staying at the forefront of technological advancements in the edtech space.
Conor McGorry, Account Executive at ClearStory International, emphasizes the transformative potential of zick learn’s platform, stating, “zick learn aims to transform tiresome work training processes, making enterprise learning fast, simple, and efficient.”
Empowering the Workforce of Tomorrow
As businesses navigate the complexities of the digital age, the need for agile and accessible learning solutions has never been greater. With its innovative microlearning platform, zick learn is empowering organizations to adapt to changing market dynamics and foster a culture of continuous learning. By placing the learner at the core of its platform, zick learn is revolutionizing the way knowledge is transferred and ensuring that learning is just one text away.
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