Healthcare’s New Trailblazer: Doctivity Ushers in a New Era with Dynamic Leadership Shift!

Healthcare's New Trailblazer: Doctivity Ushers in a New Era with Dynamic Leadership Shift!

2 mins read

Key Takeaways:

  • Cathryn Connolley, MHSA, co-founder of Doctivity Health™, steps up as the new Chief Executive Officer.
  • Doctivity marks significant growth under Connolley’s leadership, becoming a leader in healthcare analytics and actionable insights.
  • Connolley’s extensive background in healthcare strategy and operations is poised to drive Doctivity’s further success.

A Leadership Evolution at Doctivity

Bloomsburg, PA has witnessed a notable shift in the healthcare technology sector as Cathryn Connolley, MHSA, takes on the role of Chief Executive Officer at Doctivity Health™. Since co-founding the company, Connolley has been instrumental in its growth, previously serving as president and chief operating officer since Doctivity’s inception.

Board Chair’s Endorsement

Michael Loscalzo, the Board Chair, praised Connolley’s expertise and leadership, stating, “We are excited about the company’s progress as we continue to navigate the shift from an early-stage start-up to a mature and highly successful provider.” This change signifies a strategic move for Doctivity, an organization that is increasingly becoming pivotal in providing analytics and insights for the healthcare industry.

Connolley’s Vision for Doctivity

“I am honored to be named CEO and continue to lead an incredible team of highly experienced healthcare professionals at Doctivity,” Connolley remarked. Her commitment to healthcare and client success is evident in her passion for aiding healthcare entities in maximizing patient care capabilities.

A Storied Career in Healthcare

Connolley’s journey in the healthcare industry is marked by her innovative approach to strategic business advancement, operations improvement, and physician referral acquisition. Before Doctivity, she founded SystemCare Health in 2015 and held various leadership roles at Geisinger Health System in Pennsylvania from 2000 to 2014. Her educational background includes a Bachelor of Arts in communications and public relations from Elizabethtown College and a Master of Healthcare Administration and Business from Marywood University.

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Doctivity’s Impactful Journey

Under Connolley’s leadership, Doctivity has made remarkable strides in the healthcare industry. The company has been recognized as one of America’s Most Influential Cloud Computing Startups in 2023 by Startup Bubble News. Doctivity’s success is quantifiable, having delivered over $60 million in revenue for clients, a 55 percent increase in unique referral sources, a 38 percent surgical yield increase for specialists, and an astounding 82 percent of providers surpassing productivity targets.

Doctivity’s Unique Offerings

Doctivity Health stands out in the healthcare sector with its focus on generating actionable insights for provider organizations. Their intuitive performance improvement and PRM software solutions are designed to increase revenues through service line optimization and referral management. Doctivity’s proprietary software, built by seasoned industry executives, is aimed at delivering strategic growth opportunities and top-line revenue growth.

Educational Contributions and Publications

Connolley’s influence extends beyond her corporate roles. She has served as an adjunct faculty member at Marywood University, sharing her expertise in healthcare business strategy and marketing. Her contributions to the field are also evident in her multiple publications and presentations at national healthcare conferences.

Looking Forward

As Doctivity embarks on this new chapter under Connolley’s leadership, the healthcare industry watches closely. The organization is poised to further innovate and lead in the realm of healthcare analytics, guided by Connolley’s extensive experience and visionary approach.


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