Billionaire Backing: Luxury Prize Draw Innovator Scores £2.03 Million Investment

Luxury Prize Draw Pioneer Receives Major Investment Boost for Expansion Plans

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Key Takeaways:

  • Good Life Plus Plc secures £2.03 million through a subscription of 90,222,223 ordinary shares.
  • Winforton Investments Limited, associated with Sportingbet Plc’s founder, subscribes £2 million, representing approximately 17.9% of the company’s enlarged issued share capital.
  • Proceeds to fuel marketing initiatives and operational enhancements, aiming for subscriber base growth and revenue per customer increase.

Unlocking Growth: Good Life Plus Plc’s Million-Pound Subscription Deal

In a move set to reshape the luxury prize draw and rewards landscape, Good Life Plus Plc (AQSE: GDLF) has announced the successful completion of a subscription, raising a substantial £2.03 million. This investment injection marks a significant milestone for the company, propelling its expansion and innovation endeavors to new heights.

Securing Capital for Expansion: The Subscription Details

Good Life Plus Plc has completed a subscription for 90,222,223 ordinary shares at a price of 2.25p per share, amassing a total of £2.03 million. The subscription, eagerly anticipated by investors and industry insiders alike, signals a strong vote of confidence in the company’s vision and potential for growth.

Of the £2.03 million raised, a staggering £2 million has been subscribed by Winforton Investments Limited, a private investment vehicle associated with Mark Blandford, the esteemed founder of Sportingbet Plc. With this investment, Winforton will hold an approximate 17.9% stake in Good Life Plus, affirming its commitment to the company’s future prospects.

Strategic Utilization of Funds: Driving Growth and Innovation

The influx of capital from the subscription will be channeled primarily towards enhancing Good Life Plus’s operations and fueling its ambitious growth strategies. Charlie Chadd, CEO of Good Life Plus, emphasizes the significance of this investment in advancing the company’s objectives: “This investment significantly boosts our capacity for growth, targeting an increase in subscriber base, reduction in churn, and a rise in average revenue per customer.”

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Chadd further elaborates on the strategic implications of the investment, stating, “It enables strategic enhancements in our operations, fostering more partnerships and pioneering new reward and incentive models.” With a firm commitment to innovation and customer-centric solutions, Good Life Plus aims to revolutionize the prize draw and rewards landscape, setting new industry standards in the process.

Strong Leadership and Industry Recognition

The recent appointment of David Craven as Chairman, a prominent figure in the global gaming world, coupled with the substantial investment from Mark Blandford, underscores Good Life Plus’s growing prominence and industry influence. Chadd expresses confidence in the company’s trajectory, asserting, “We are now well positioned to transition from a disruptor to an industry leader.”

Total Voting Rights and Regulatory Compliance

Following the issuance of the Subscription Shares, Good Life Plus’s total voting rights stand at 719,272,203 Ordinary Shares. Shareholders are urged to utilize this figure as the denominator for calculating their notification obligations under the Financial Conduct Authority’s Disclosure Guidance & Transparency Rules.

In compliance with regulatory requirements, the Directors of Good Life Plus affirm their responsibility for this announcement, which contains information deemed inside information prior to its disclosure.

Conclusion: A New Chapter of Growth and Innovation

Good Life Plus’s successful subscription deal heralds a new era of growth and innovation in the luxury prize draw and rewards sector. With significant backing from Winforton Investments Limited and a clear strategic vision, the company is poised to redefine industry norms and deliver unparalleled value to its stakeholders and customers alike.


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