Key Takeaways:
- Digital Transformation: Barings Law consolidated its technology stack from an assortment of applications to Zoho One, effectively doubling its monthly case load.
- Improved Efficiency: By adopting Zoho One, Barings Law now manages approximately 500,000 clients on a single platform, dramatically increasing efficiency.
- Cost-effective: The move to Zoho One results in substantial yearly savings in subscription costs for the law firm.
- Scalability: Zoho One’s suite of business applications offers scalability to match the growth of the firm.
Introduction
Barings Law, a prestigious law firm based in the North West of England, has successfully revolutionized its technology strategy by transitioning from multiple providers to Zoho One, a comprehensive suite of over 55 business applications. This strategic shift has allowed the firm to double its monthly case load.
The Catalyst for Change
The transition was prompted by the firm’s demand for a user-friendly, cost-effective solution that could simplify operations, automate numerous processes, offer secure remote work options, enhance customer experience, and accommodate growth.
Barings Law, specializing in various legal domains like PCP claims, business energy claims, business interruption cases, undisclosed commission claims, and immigration cases, is committed to making justice accessible to all. This includes pro-bono asylum applications for individuals fleeing Ukraine.
Barings Law’s Experience with Zoho One
Melanie Cope Machial, Head of Marketing and Technology at Barings Law, expressed her satisfaction with the switch from “dinosaur software” to Zoho. She highlighted Zoho’s user-friendly interface, allowing for immediate productivity, streamlined client experiences, and ease of customization that previously required expensive outsourced expertise. The scalable nature of Zoho One has been reassuring as the law firm continues to grow.
“Staff have so much more freedom and autonomy using Zoho One. Our teams can now focus on the legal stuff, which is really what matters,” added Machial.
Sachin Agrawal, Head of UK at Zoho Corporation, applauded Barings Law for their successful adoption of Zoho One, which not only transformed their business processes but also brought significant cost savings.
Impact of the Zoho One Adoption
Upon a partner recommendation, Barings evaluated Zoho One and found it to be an obvious choice. The firm used Zoho One to create an integrated case management platform handling everything from client onboarding to litigation and settlement.
The transition to Zoho enabled Barings Law to double its monthly case load. The firm switched from Pipedrive to Zoho CRM, now a central source of truth for approximately 500,000 clients. Proclaim, previously used for case management, is now replaced by Zoho CRM. They also shifted from DocuSign to Zoho Sign for secure legal document signing, from Sprout Social to Zoho Social for social media campaign management, and from Mailchimp to Zoho Campaigns for email campaigns.
In conclusion, the switch to Zoho One has propelled Barings Law towards substantial growth, efficiency, and customer satisfaction. This digital transformation exemplifies how leveraging advanced technology can bring about significant positive changes in traditionally less tech-oriented industries.
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